Why finding balance—and maintaining it—may be the most important resolution of all VANCOUVER, BRITISH COLUMBIA, CANADA — January 4, 2011 — A year ago, I was at the 2010 Consumer Electronics Show in Las Vegas, speaking about what this new decade, the 201xs, would bring to marketers. Among the suggestions made were asking consumers for their trust, rather than their time. That social media...
read more
VANCOUVER, BRITISH COLUMBIA, CANADA – November 29, 2009 – Jena came up for a long Thanksgiving weekend with me, her first since I started working here. I booked a surprise romantic dinner at the Observatory Restaurant atop Grouse Mountain. It was rainy that day, and foggy in North Van as we boarded the gondola to the top. We got seated in the best seat in the house, and then suddenly,...
read more
OVERVIEW: My brand! My brand! What about my brand? Social media and Web 2.0 technologies are rapidly changing the rules. Consumers have more tools at their disposal than ever to voice their opinions about you, your brand, and your products and services… with a “voice” often as loud as your marketing budget. Marketing professionals, from the self-employed to the boardrooms of the...
read moreCONFERENCE SELF-DESCRIPTION: “The No 1 Marketing Conference in Canada will teach you how to improve your online revenue!” I will be presenting my Trust Drives Transactions presentation at 2:30 pm in Room 1. DETAILS: The event will be held at the Vancouver Four Seasons Hotel, 791 West Georgia Street, for three days: September 16-18. COST: Conference Day Sep 17+Workshop Day Sep 18...
read moreThe League of Kickass Business People, a networking group headquartered in Toronto, will be kicking off their West Coast presence with an evening discussion around the Vancouver 2010 Olympic Games. Hosted by my soon-to-be new employer: Tribal DDB! DETAILS: The event will be held at Tribal DDB, 777 Hornby, in downtown Vancouver, BC, on May 28, 2009, from 6:00pm to 9pm. COST: All attendees:...
read more