ERIC WEAVER BIOGRAPHY - OCTOBER 2009 ERIC WEAVER is a veteran marketer who has helped drive awareness, revenue and loyalty for household brands across the United States. As one of the very first digital marketers, over his 18-year career Eric has helped firms like Brita, Clorox, De Beers, eBay, Ford, GE, Johnson & Johnson, Kraft Foods, Lincoln, Mattel, the Mayo Clinic, Procter & Gamble, RCA, the US Postal Service, and the Clinton Administration build and extend their brands online. Eric's teams have launched the Lincoln Navigator, the BMW MINI, Ultra Cascade, the Lincoln LS, Mercury Sable, and Sebastian hair-care products. Joining Tribal DDB in 2009, Eric now focuses primarily on social marketing, helping companies understand ongoing shifts in culture, commerce and media. Most recently, he has helped develop social marketing strategies and provided counsel to UPS, Starbucks, Puget Sound Energy, Nature's Path Foods and Perry Ellis Apparel. He also uses social media to build awareness for causes like clean water, renewable energy and local homelessness. Eric speaks regularly on social marketing and social good, and has been quoted in BusinessWeek, Fortune, and the Washington Post. In 2009, he was awarded a Brand Leadership Award from the World Brand Congress. He graduated summa cum laude from Xavier University, and lives with his wife in Seattle, Washington. More information: http://profile.ericweaver.com Photo at: http://www.ericweaver.com/images/eric_weaver_speaker_photo.jpg Phone: +1 206 905 9328 Email: speaking @ eric weaver . com