Comments on: Web 2.0 names that hurt

By: Brand Dialogue | Web 2.0 names that hurt

Brand Dialogue | Web 2.0 names that hurt — Thu, 26 Mar 2009 06:23:40 +0000

[...] My RSS 管理人ブログ says: June 16, 2006 at 4:35 am [...]

By: Brand Dialogue - Web 2.0 company names that hurt - New PR

Brand Dialogue - Web 2.0 company names that hurt - New PR — Tue, 10 Apr 2007 05:06:34 +0000

[...] PLEASE NOTE: Due to recent spam attacks, the articles submitted will go into a moderation queue before being posted. humor Forum | humor Headlines 10 promote +3 [...]

By: picaboo and competitor - Web - WebCrawler

picaboo and competitor - Web - WebCrawler — Tue, 10 Apr 2007 00:11:02 +0000

[...] [Found on Google, Yahoo! Search, Ask.com] 6. Brand Dialogue – a dialogue on marketing 2.0 Zooomr, a competitor to Flickr that not only copied the name, but colors the R differently too, [...]

By: Flickr : The Name Inspector

Flickr : The Name Inspector — Wed, 21 Mar 2007 22:35:02 +0000

[...] Of course, no discussion of the name Flickr would be complete without some mention of that missing e. Misspelled names often seem cheesy, as if they should appear in those late-night TV commercials that flash 1-800 numbers on the screen. Think of Krazy Glue, for example. Flickr does not completely escape that fate. Right now it may still have a certain cutting-edge sheen, but that’s unlikely to last with all the imitators it’s inspired: WishListr, Zooomr, Gabbr, Frappr, Flagr, etc. See even more over at Brand Dialogue. [...]

By: Antony

Antony — Sun, 13 Aug 2006 07:04:04 +0000

Occasionally someone mentions that the Web 2.0 names are some of the ugliest every to hit the planet; maybe it’s an unconscious nose-thumb at the “pretty” names that ad agencies come up with.

But then they copy each other’s names! I noticed this and did a post on a smaller list of dropped vowel names: http://www.namesatwork.com/blog/2006/07/02/whatevr/

Flickr, Zooomr — Whatevr!

By: tsieling

tsieling — Sat, 17 Jun 2006 13:13:09 +0000

This is a great thing about blogs, where you have an idea, have a discussion, and evolve or refine the idea.

It’s also characteristic of the web that we now live in an age of de-localized brands, where all these names can come before our eyes more easily and quickly, and we can see the patterns that happen around a new innovations. It doesn’t mean, of course, that there aren’t other innovations to be had in products that adopt a pop naming convention, but it does sort of situate their inspiration and aspects of their philosophy. Everyone wants to be in the busy party, and naming after a pattern can at least get you in the door. To be a hit, you still have to have the real goods behind you.

By: Weave

Weave — Fri, 16 Jun 2006 23:45:55 +0000

Thanks for the correction, Gareth.

By: Gareth Simpson

Gareth Simpson — Fri, 16 Jun 2006 23:37:19 +0000

Do you think you could move Grabbr into the “at least they have an excuse” section.

It’s a teeny tiny app I knocked together very quickly, specifically to upload to Flickr. I’m not trying to build a brand, the name was just the first thing that popped into my head.

I’m getting a bit bored that it has become a lightning rod for the dropping an e backlash ever since it got scoblized.

By: GregGershman

GregGershman — Fri, 16 Jun 2006 23:07:31 +0000

No problem, thanks for the correction!

By the way, the other name I was considering back in the day was RSS (pronounced arse) Kicker; so we’re at least not as bad as it could have been.

By: Weave

Weave — Fri, 16 Jun 2006 18:45:37 +0000

Actually the more I think about it, Ma.gnolia doesn’t belong on the list at all. It’s certainly not ob.noxio.us, nor copying del.icio.us. Greg, I’ve updated Blogdigger and Talkdigger as well. I appreciate the comments…sorry for lumping you guys in.